NOWHERE-TO-GO GENERATION (M. Sager, 2021. Acrylic on canvas, 120 x 150 cm)

How we became from a “pulling from” to a “pushed to” society

NOWHERE-TO-GO GENERATION (M. Sager, 2021. Acrylic on canvas, 120 x 150 cm)

Do you realize that the pendulum switched? The future is here. There were only a few gaps to close, why even the digital generation has not been aware of losing their possibility to pull. It is definitely history that with free choice we can selectively draw from the endless streams of tunneled information to which we are bound. In the past you could find out where things were coming from without having to reveal your own origin / location. Today this is exactly the opposite. Today, in every area of life, things are pushed to us by the invisible, de facto uncontrollable global and artificial intelligence-enabled online content and service providers. These pushes are non-locatable and ubiquitous at the same time. There is no “where” anymore, except for ourselves, where we are assigned IP addresses, IDs, and usernames.

Our lifestyles and businesses now definitely got dominated by the rules of a (dystopian?) virtual world. This connectivity-enforced new disconnectedness will leave us for some time with mere memories of having lived in an in-person-world, where citizens had the choice between onsite and online services, where customers used to be king, where people were asked about the ‘why’ behind their data, and where they exchanged goods for tangible values. Internet platforms are inherently gravitating towards dominant market positions. Gone are the times where monopolistic situations and the related risk of abuse of power could be regulated, gone are the times where the “where” could be located and where the truth could be verified. Welcome to the no “where” generation.

By the way:

In the course of the upcoming ongoing mutations of viruses and the expected communication of the continuation of the contact restrictions, will we then receive a QUOTE FOR GOING OUT? Will citizens receive x tickets for cultural events such as concerts and museums, y vouchers for parties and z tokens for dining out? In this way, seditious uprisings by the people can be prevented (we’ve already come to terms with the privileged opportunities of richer citizens), and the online industry does not have to forego the continuation of the profits it has made since the beginning of the Corona crisis …

There may not be all bad:-). However, for alternative, possibly more humanistic approaches, there are a lot of ideas you can find on my website